Lowongan Kerja Tangerang Di PT Lippo Karawaci Tbk Posisi Senior Offline Marketing Campaign

lowongan kerja tangerang di pt lippo karawaci tbk posisi senior offline marketing campaign

IDNNews – Loker Tangerang : PT Lippo Karawaci Tbk didirikan pada tanggal 24 Oktober 1990 sebagai anak perusahaan Lippo Group. Pada tanggal 5 Januari 1993, Lippo Karawaci meresmikan pembangunan kota mandiri pertamanya Lippo Village tempatnya di Curug dan Kelapa Dua, Tangerang, yang terletak 30 km sebelah barat Jakarta. Pada tahun yang sama, Perseroan mulai mengembangkan Lippo Cikarang, sebuah kota mandiri dengan kawasan industri ringan yang terletak 40 km sebelah timur Jakarta. Selanjutnya Lippo Karawaci mengembangkan kota mandiri Tanjung Bunga di Makassar, Sulawesi Selatan pada tahun 1997.

Saat ini PT Lippo Karawaci Tbk sedang membuka lowongan kerja untuk mengisi posisi sebagai :

Senior Offline Marketing Campaign

Job Description:

  • Plan, execute, and evaluate offline campaign marketing strategy with an aim to develop brands with push and/or pull strategies;
  • Define target consumers that are consistent with the brand target persona and develop agile strategies that will increase awareness and engagement consistently with the relevant brand;
  • Monitor and analyze marketing investment in offline channels including OOH, event activation, customer engagement, POI activation, direct selling, and other related activities, to ensure a consistent budget performance and program effectiveness in brand communication and development;
  • Identify opportunities, risks, and trends by doing competitor analysis regarding offline marketing activities;
  • Build collaboration with other channels (online) to ensure consistency and alignment in messaging;
  • Maintain ROI without jeopardizing the output quality and strategic value of marketing projects e.g. sponsorship, placements;
  • Track and create a performance insights report for management analysis purposes.